QR Code Location Tracking: See Where Every Scan Happens
Track QR code scans by country, region, city, and GPS coordinates. Understand geographic performance patterns and optimize your QR code placement strategy.
Location Data Captured
How QR Location Tracking Works
User Scans QR Code
When someone scans your QR code, their device sends a request to your tracking server with location metadata.
IP Geolocation
The server analyzes the IP address to determine country, region, city, and approximate coordinates using geolocation databases.
Data Visualization
Location data appears on interactive maps and charts, showing scan density, geographic distribution, and regional trends.
Location Analytics Features
🗺️ Interactive Heat Maps
Visualize scan density across regions with color-coded heat maps. Identify hotspots and low-traffic areas at a glance.
- • Global scan distribution maps
- • Country and state-level detail
- • City-level precision mapping
- • Zoom and filter capabilities
📊 Geographic Reports
Generate detailed reports showing scan performance by location. Compare cities, regions, or countries side-by-side.
- • Top performing locations
- • Scan trends by region
- • Conversion rates per location
- • Exportable location data
🎯 Geo-Targeted Insights
Understand which regions drive the most engagement. Discover unexpected markets and expansion opportunities.
- • High-value location identification
- • Regional engagement patterns
- • Market penetration analysis
- • Geographic A/B testing
📍 Pin-Point Accuracy
When users grant location permissions, capture precise GPS coordinates for ultra-accurate tracking.
- • GPS coordinate tracking
- • Street-level precision (opt-in)
- • Indoor vs outdoor scans
- • Proximity to physical locations
Use Cases for Location Tracking
Multi-Location Businesses
Track which store locations generate the most QR scans. Optimize marketing spend based on location performance.
Outdoor Advertising
Monitor billboard and signage performance by location. Identify high-traffic areas for future placements.
Event Tracking
Verify attendees are scanning QR codes at the event venue. Track engagement during and after the event.
Product Distribution
See where your products are being purchased and used. Identify unexpected markets and distribution channels.
Tourism & Travel
Track which attractions, hotels, or destinations get the most QR scans from visitors.
Fraud Detection
Identify unusual scanning patterns or locations that might indicate fraudulent activity or bot traffic.
Location Tracking Privacy & Compliance
IP-Based Tracking (Default)
Standard location tracking uses IP geolocation, which provides city-level accuracy without requiring user permission. This method is privacy-friendly and GDPR compliant.
GPS Tracking (Opt-In)
Precise GPS coordinates require explicit user permission. Browser prompts ask users to share their location, and they can decline without affecting the QR code functionality.
Data Anonymization
Location data is aggregated and anonymized in reports. Individual users cannot be identified from location analytics alone.
Privacy Policy Requirements
Disclose location tracking in your privacy policy. Provide opt-out mechanisms where required by law (GDPR, CCPA, etc.).
Location Data Accuracy
| Location Type | Accuracy | Method |
|---|---|---|
| Country | 99%+ accurate | IP geolocation |
| Region/State | 95%+ accurate | IP geolocation |
| City | 85-90% accurate | IP geolocation |
| GPS Coordinates | 10-50 meter radius | Device GPS (opt-in) |
Note: VPN and proxy usage can affect location accuracy. Mobile networks typically provide better geolocation than WiFi.
Track QR Code Locations
See exactly where your QR codes are being scanned with interactive maps and location reports.
Start Location Tracking